Review · MIDWEST AND OHIO VALLEY TOURS
5-Hour Traverse City Wine Tour: 3 Wineries on Leelanau Peninsula
Three wineries, one easy plan.
This half-day ride is interesting because you get the bus, pacing, and winery access handled up front, then you spend real time at each stop on Michigan’s Leelanau Peninsula. I like that you do not need to stress over tasting reservations, since the Magic Shuttle Bus makes appointments. I also like the simple rhythm of about 80 minutes per winery, which makes it feel relaxed instead of rushed.
One thing to plan for: wine tastings and pours are bought individually, and wineries can switch based on availability, so your day can vary slightly from what you expect.
In This Review
- Key things I’d note before you book
- The vibe: an afternoon wine tour that fits dinner
- Getting picked up: parking realities and the first-come spots
- How the tour handles tastings: appointments, not full control
- Stop 1, Black Star Farms: the 160-acre estate feel
- Stop 2, Shady Lane Cellars: sustainable farming on 70 acres
- Stop 3, Rove Winery at the Gallagher Estate: 1165 feet of views
- What you will actually pay for: value plus tasting costs
- Bus comfort and the guide factor: why people keep booking again
- The real itinerary rhythm: where the time goes
- Who this tour is best for
- Should you book the 5-hour Leelanau Peninsula wine tour?
- FAQ
- How many wineries does the tour include?
- How long is the tour?
- What is included in the $79 ticket price?
- Are wine tastings included in the ticket price?
- Do I need to make reservations with the wineries?
- Can I bring snacks or lunch?
- Where does the tour start and end?
- Is there parking at the pickup location?
- Is gratuity included?
- What if I need to cancel?
Key things I’d note before you book

- Three named stops on Leelanau Peninsula, including Black Star Farms, Shady Lane Cellars, and Rove Winery at the Gallagher Estate
- Appointments instead of reservations, meaning wineries are contacted for timing, but wait times can still happen
- About 80 minutes at each stop, which gives you time to taste, ask questions, and take photos without feeling chased
- Snacks and drinks allowed on the bus, plus most wineries are set up for outdoor seating only
- Wine tastings are extra, commonly in the $5 to $15 range per tasting, with wine by the glass also available
- A small group limit (up to 14 people), so it does not feel like you are lost in a huge crowd
The vibe: an afternoon wine tour that fits dinner

This is built for a classic Traverse City afternoon. You start at the Civic Center Hotline on West Civic Center Drive, then you head out with an air-conditioned vehicle and a set schedule that still leaves you breathing room. Because each winery stop runs long enough, you can do a full tasting, shop a little, and still feel like you had a proper visit.
The tour also has a practical advantage for your day planning. It is timed so the afternoon ends in time to head to dinner afterward on your own. That matters in Northern Michigan, where dinner reservations can sneak up on you during peak season.
Price-wise, $79 per person looks reasonable when you break down what you get: transportation plus included winery admission time, and appointments arranged for you. What you should mentally budget for is alcohol. The price does not bundle tastings, so you will likely spend extra while you are there.
Getting picked up: parking realities and the first-come spots

The meeting point is the Civc Center Hotline at 1125 W Civic Center Dr, Traverse City. The tour strongly recommends using Uber, Lyft, or a taxi to get to the pickup and for your return trip.
If you plan to drive, pay attention to the parking note. There are only 10 to 15 parking spots allotted for Magic Shuttle Bus customers, and they are first come, first serve. The pickup and drop-off area depends on the parking map shown in the listing images, so double-check that map before you pull in.
Two small tips I consider worth acting on:
- If you want an easier start, plan to arrive early enough to claim one of those limited spots.
- If you are carrying bags or wine purchases, starting with a rideshare can keep your afternoon calmer.
What else we logged under City Tours in Traverse City
How the tour handles tastings: appointments, not full control

Here is the system you should understand clearly. The Magic Shuttle Bus makes appointments for you, but they are not called reservations. That distinction is important because it affects how smooth the experience feels.
Wineries are contacted to allow you in around the right time, but it does not erase wait times. Also, since Covid, many wineries shifted away from old-school seated tastings and moved toward flights, wine by the glass, and samples. So instead of expecting a uniform tasting style at every stop, plan for variation.
Another practical note: some wineries do not accept cash, so bring a card. This matters most if you decide at the last minute to buy a few bottles or do multiple tastings.
Stop 1, Black Star Farms: the 160-acre estate feel

Your first stop is Black Star Farms. The experience here is not just about trying wine. It is about getting a sense of the whole Leelanau Peninsula winemaking scene, and Black Star Farms is set up for that.
You get about 80 minutes on site, plus included admission time. That is enough to walk around the property, look at the vineyards, and settle into the estate vibe. The winery is described as a large estate, with a 160-acre property that includes an outdoor terrace, an inn, a seasonal café, and even recreational trails. There are also equestrian facilities on the grounds, which adds to the sense that this is a working land operation, not just a tasting room.
Black Star Farms also offers a wide range of libations, including over 50 wines and European-style brandies. That variety helps if your group has mixed preferences, or if you like to sample something other than standard reds and whites.
The one drawback to keep in mind: many winery visit setups are outdoors or have outdoor seating. In cooler months, you may want layers, a hat, and something warm for evenings.
Stop 2, Shady Lane Cellars: sustainable farming on 70 acres

Next up is Shady Lane Cellars. This stop leans into the connection between farming and the wine you taste. The approach is tied to sustainably farmed grapes across about 70 acres, so it feels grounded in land stewardship rather than just product.
You get about the same time here, roughly 80 minutes, which keeps your afternoon balanced. That time lets you do the basics, then linger a bit if the tasting room staff has good suggestions. You can also explore the grounds and take in the pace of a smaller scale operation.
I especially like this stop for groups who want more than a quick sip. If your group enjoys asking questions about how grapes are grown and how that influences the wine, this is a nice mid-tour opportunity to slow down and think about the region.
Potential consideration: because tasting formats can vary (flights versus older style tastings), you will want to be flexible. If you come in expecting one single tasting format across all stops, Shady Lane may still deliver a great experience, it just might look different than you pictured.
Stop 3, Rove Winery at the Gallagher Estate: 1165 feet of views

Your final stop is Rove Winery at the Gallagher Estate, and this is where the day often shifts into photo mode. The estate is described at an elevation of about 1165 feet, so you get expansive views across Leelanau County.
You get about 80 minutes here too, and the timing can be especially memorable if you are touring in the fall when the colors are at their peak. The winery sits high enough that the whole experience feels like more than a standard tasting room visit, especially when you can pause and look out.
This stop is also tied to family stewardship on fifth-generation farmland. That kind of generational continuity can matter to you if you like knowing that a winery is built on long-term care of the land rather than short-term changes.
The practical downside is weather. When you are up high and looking outward, temperatures and wind can feel sharper than you expect. If the forecast looks cool or breezy, dress like you are going to be standing outside. That is usually the difference between a fun stop and a stop where you feel rushed because you are cold.
What you will actually pay for: value plus tasting costs

The tour price is $79 per person, and the big value pieces you get are:
- Air-conditioned vehicle for the ride
- Drinking and snacking allowed on the bus
- Appointments made for you at each winery
- Included admission time at each stop
Now, the key cost to plan for is alcohol. Wine tastings are not included and are purchased individually at each vineyard. The tasting price range is listed as $5 to $15 per tasting.
In plain terms, that means the tour is a transportation and access deal, not an all-inclusive tasting package. If you taste at every stop, your total day spend will go up, but you are in control of how much you buy. If you and your group want a light day, you can do fewer tastings. If you are the kind of person who loves comparing reds across wineries, this format supports that too.
Also remember: most wineries only offer small appetizers and snacks, not full meals. If you want a bigger bite before or during the tour, packing snacks or even a lunch can help you stay comfortable.
One more money-smart idea: if you do buy wine, plan ahead for how you will carry it. With limited parking and possible rideshare pickups, having a tote bag or small cooler-style bag for purchases can save stress.
Bus comfort and the guide factor: why people keep booking again

This is not the kind of wine tour where the bus feels like a chore. Reviews place a lot of weight on the driver and guide experience, and they often name guides by name. People talk about guides such as Neil, Michael, Ken, Carol, Mike B., John, Rob, Robert, David, Andy, Dan, Craig, and Mr. Mike as being friendly, informative, and great hosts.
I like that for you because it changes what you learn. Even if you just want a relaxed afternoon, a good guide can help you:
- understand what to look for during tastings
- find good dinner ideas near Traverse City
- spot photo stops along the route
Also, the bus setup is designed so it is easier to meet other people, not just sit and zone out. With a group size capped around 14, it tends to feel sociable.
One consideration is sound. One review noted trouble hearing because the motor noise was loud in the back of the bus. If you have hearing needs, or you want clearer narration, ask for the best seating if that option exists on pickup, or just choose a spot closer to the front when possible.
There is also a practical weather angle. Air conditioning is listed, and one review mentioned it can be rough on hot days. So if you are sensitive to temperature swings, dress in layers so you can adapt quickly.
The real itinerary rhythm: where the time goes
You are looking at about five hours total. The pacing matters more than the minutes on paper, because you are doing three separate visits.
Each winery stop is about 1 hour 20 minutes. That gives you enough time to:
- walk the grounds or property area
- do your tasting or flights
- ask questions and get recommendations
- take photos
Then you move on. That travel piece is the reason this tour can feel “easy” compared to DIY. You get a driver, a plan, and less logistical thinking.
And because you are ending near the pickup point, you can plan your evening without worrying about navigating back through the peninsula in the dark if you decide to stay late at a winery.
Who this tour is best for
This fits best if you want a good balance of wine time and “someone else handles the driving.” It is also a solid option if you do not want to do the research and reservation work for multiple wineries.
It is especially good for:
- couples who want a laid-back afternoon with built-in pacing
- small groups who want to taste at several places without taking on the whole logistics
- people who like scenic views, especially at the elevated Rove Winery stop
If you are the kind of person who needs a very specific winery lineup with no changes, you may feel uneasy. Wineries can be swapped if availability changes, and they can be substituted with alternate wineries. Also, if you are expecting one specific tasting format at every stop, plan for flights, wine by the glass, and samples instead.
Should you book the 5-hour Leelanau Peninsula wine tour?
I would book this if you want an easy, structured wine day without the hassle of driving between locations. The best value comes from the combination of included admission time, the bus, and the fact that appointments are handled for you.
I would pause before booking if:
- you are very sensitive to sound on a bus and want clear narration from the back
- you want a strict winery list with zero day-of changes
- you are expecting tastings to be fully included and identical at every stop
If you are flexible and you come prepared to buy tastings as you go, this tour is a practical way to see Leelanau Peninsula wineries in one afternoon, with scenic rewards built into the schedule. And when the guide is doing a good job, that is where the day becomes more than just wine, it becomes a fun story you can tell later.
FAQ
How many wineries does the tour include?
The tour is described as visiting three wineries on the Leelanau Peninsula: Black Star Farms, Shady Lane Cellars, and Rove Winery at the Gallagher Estate.
How long is the tour?
The duration is about 5 hours total.
What is included in the $79 ticket price?
The price includes an air-conditioned vehicle, drinking and snacking allowed on the bus, and admission time for the winery stops. Appointments are also made for you by the Magic Shuttle Bus.
Are wine tastings included in the ticket price?
No. Alcoholic wine tastings are not included. You purchase tastings individually at each vineyard, and the listed tasting range is $5 to $15 per tasting.
Do I need to make reservations with the wineries?
You do not need to make reservations. The Magic Shuttle Bus contacts wineries to set up appointments, but these are not reservations and wait times can still happen.
Can I bring snacks or lunch?
Yes. Drinking and snacking are allowed on the bus. You are also welcome to pack a lunch, since most wineries only offer small appetizers and snacks, not full meals.
Where does the tour start and end?
It starts at the Civc Center Hotline, 1125 W Civic Center Dr, Traverse City, MI 49686, and it ends back at the same meeting point.
Is there parking at the pickup location?
There are 10 to 15 parking spots allotted for Magic Shuttle Bus customers, first come, first serve. The pickup and drop-off location is tied to the parking map shown in the listing images.
Is gratuity included?
No. Gratuity is not included. A 20% tip for the driver is strongly recommended, and a 15% to 20% tip is also advised.
What if I need to cancel?
You can cancel for a full refund if you cancel at least 24 hours before the experience’s start time. If you cancel less than 24 hours before, the amount paid is not refunded. The tour may also be canceled if a minimum number of travelers is not met, with a different date or full refund offered.
City Tours: what else we logged in Traverse City
- 5-Hour Traverse City Wine Tour: 4 Wineries on Old Mission Peninsula★ 5.0 · 2,369 reviews
- NON BUS 4 Winery Traverse City Wine Tour on Old Mission Peninsula★ 5.0 · 445 reviews
Tours: the rest of the Traverse City file
- 5-Hour Traverse City Wine Tour: 4 Wineries on Old Mission Peninsula★ 5.0 · 2,369 reviews
- NON BUS 4 Winery Traverse City Wine Tour on Old Mission Peninsula★ 5.0 · 445 reviews
Tour Reviews: more from our Traverse City desk
- 5-Hour Traverse City Wine Tour: 4 Wineries on Old Mission Peninsula★ 5.0 · 2,369 reviews
- NON BUS 4 Winery Traverse City Wine Tour on Old Mission Peninsula★ 5.0 · 445 reviews
Newest Traverse City reviews added to this site
- NON BUS 4 Winery Traverse City Wine Tour on Old Mission Peninsula
★ 5.0 · 445 reviews - 5-Hour Traverse City Wine Tour: 4 Wineries on Old Mission Peninsula
★ 5.0 · 2,369 reviews
Midwest and Ohio Valley Tours, side by side.
★ 4.5St. Louis Cemetery No. 1 Official Walking TourFrom $253,941 reviews
★ 5.05-Hour Traverse City Wine Tour: 4 Wineries on Old Mission PeninsulaFrom $792,369 reviews
★ 5.0Hidden Brewery Caverns Tour in Cincinnati with Beer TastingFrom $491,758 reviews
★ 4.5Lake Michigan Sunset Cruise in ChicagoFrom $451,520 reviews
★ 4.6New Orleans: Walking Tour Inside St. Louis Cemetery No. 1From $251,519 reviews
★ 4.5Rock and Roll Hall of Fame Admission in ClevelandFrom $391,393 reviews
★ 5.0Old Louisville Ghost Tour as Recommended by The New York Times @ 4th and OrmsbyFrom $271,201 reviews
★ 4.5Cincinnati: Ohio River Cruise with Buffet DinnerFrom $701,014 reviews
This one is also listed in

